Gain the Knowledge and Skills Needed to Craft Successful Business Strategy

Economics for Managers will enable you to drive critical business decisions. Explore how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings, and how you can apply those learnings to compete in the marketplace successfully.

Economics For Managers

Economics For Managers

Gain the Knowledge and Skills Needed to Craft Successful Business Strategy

Economics for Managers will enable you to drive critical business decisions. Explore how businesses approach pricing strategy, evaluate market demand, and differentiate their offerings, and how you can apply those learnings to compete in the marketplace successfully.

What You'll Learn

  • Develop effective pricing strategies
  • Benchmark costs compared to competitors through relative cost analysis
  • Apply conjoint analysis to understand what features customers value most
  • Understand the power of network effects to drive demand
  • Identify sources of competitive advantage through differentiation

About the Professors

Bharat Anand is the Henry R. Byers Professor of Business Administration for Harvard Business School and Harvard University's Vice Provost for Advances in Learning. He is an expert in digital and corporate strategy, and has studied how new technologies affect what we watch, read, and hear-which you can learn more about in his book, The Content Trap: A Strategist's Guide to Digital Change. He is a two-time recipient of Harvard Business School's "Best Teacher" award.

Who Will Benefit

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Aspiring Marketing, Strategy, or Consulting Professionals

Explore the world of business through the lens of economics as you prepare for your next opportunity.

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Those Considering an MBA

Prepare for the MBA classroom with the program Harvard Business School offers to incoming students.

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Mid-Career
Professionals

Understand how markets work and firms compete in order to develop successful business strategy.

Program Structure

Economics for Managers consists of approximately 60 hours of material delivered over an eight-week period. You can complete the coursework on your own time while meeting regular deadlines.

October 2020

Course Start Date: 21st October

Length: 8 Weeks

Regular price $1,600

Enrolment process needs to be completed 2 weeks prior of the program Start Date

February 2021

Course Start Date: 17th February

Length: 8 Weeks

Regular price $1,600

Enrolment process needs to be completed 2 weeks prior of the program Start Date


This course is also part of our three-course Credential of Readiness (CORe) program—consisting of Business Analytics, Economics for Managers, and Financial Accounting—available for $2,250.

Interested in mastering business essentials in CORe?


Note: Participants that enroll in the Economics for Managers course are not eligible to enroll in the CORe program. And if enrolling in the CORe program, participants are not eligible to enroll separately in the Economics for Managers course.

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Enroll today in Harvard Business School Online’s Economics For Managers course.

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