Harness the Power of Disruptive Innovation to Craft Winning Strategies

Disruptive Strategy enables you to make innovation a reality. Created by Clayton Christensen, who coined the theory of disruptive innovation, this online course will equip you with the skills and techniques to develop executive-level strategy, organize for innovation, and discover customer jobs to be done.

Disruptive Strategy

Disruptive Strategy

Harness the Power of Disruptive Innovation to Craft Winning Strategies

Disruptive Strategy enables you to make innovation a reality. Created by Clayton Christensen, who coined the theory of disruptive innovation, this online course will equip you with the skills and techniques to develop executive-level strategy, organize for innovation, and discover customer jobs to be done.

What You'll Learn

  • Become fluent in disruptive innovation theory
  • Assess new opportunities and potential threats
  • Discover jobs to be done and develop frameworks to better understand customer needs
  • Acquire techniques for executive-level strategy development
  • Organize for innovation and maintain a disruptive scope
  • Gain confidence articulating complex viewpoints

Harvard Business School Online is saddened by the loss of acclaimed teacher, scholar, and innovator Clayton Christensen. Professor Christensen’s online Disruptive Strategy course has engaged thousands of learners and will continue to reach individuals and organizations worldwide. HBS Online worked closely with Professor Christensen on the development of the course and is honored to deliver Disruptive Strategy as part of his legacy.

About the Professors

Rory McDonald is the Thai-Hi T. Lee (MBA 1985) Associate Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School. He teaches the MBA course Building and Sustaining a Successful Enterprise and, in 2016, was named one of the world's top 40 business school professors under 40 by Poets & Quants. His research focuses on how firms compete and innovate effectively in new technology-enabled markets.

Clayton Christensen was the Kim B. Clark Professor of Business Administration at Harvard Business School, and is regarded as one of the world’s top experts on disruption, innovation, and growth strategy. He was twice named the world’s most influential business thinker and authored several books, including The Innovator’s Dilemma, which lays out his theory of disruption, New York Times best-selling How Will You Measure Your Life?, focused on achieving happiness in your personal life, and The Prosperity Paradox, which explores how innovation can help lift nations out of poverty.

Who Will Benefit

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Innovative Leaders

Get ready for the real world. Stand out from the crowd and impress during interviews as you prepare for your next opportunity. You can also earn undergraduate academic credit for CORe in select course starts.

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Forward-Thinking Strategists

Assess opportunities and learn how to better determine what profitability looks like as your industry evolves.

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Aspiring Entrepreneurs

Discover what causes customers to buy your products and why, and predict when disruption will happen.

Program Structure

Disruptive Strategy consists of 30 to 35 hours of material delivered over a six-week period. You can complete the coursework on your own time while meeting regular deadlines. In addition, two group exercises and an individual final paper are required for course completion. This course is delivered fully online, with no live faculty interaction.

August 2020

Course Start Date: 26th August

Length: 6 Weeks

Regular price $1,600

Enrolment process needs to be completed 2 weeks prior of the program Start Date

November 2020

Course Start Date: 04th November

Length: 6 Weeks

Regular price $1,600

Enrolment process needs to be completed 2 weeks prior of the program Start Date

January 2021

Course Start Date: 27th January

Length: 6 Weeks

Regular price $1,600

Enrolment process needs to be completed 2 weeks prior of the program Start Date

Syllabus

Disruptive Strategy is an online program providing world-renowned tools and frameworks for growth, strategy, and innovation.

Learning requirements: In order to earn a Certificate of Completion, participants must thoughtfully complete all modules (Introduction, Modules 1-4, and Conclusion) and exercises therein (including a Team Project, Jobs to be Done Interview, and Final Paper, among others), by stated deadlines.

Syllabus

Disruptive Strategy is an online program providing world-renowned tools and frameworks for growth, strategy, and innovation.

Learning requirements: In order to earn a Certificate of Completion, participants must thoughtfully complete all modules (Introduction, Modules 1-4, and Conclusion) and exercises therein (including a Team Project, Jobs to be Done Interview, and Final Paper, among others), by stated deadlines.

Modules Case Studies Takeaways Key Exercises
Introduction: Lenses on the World
  • Intel: Learn how Professor Christensen helped Intel Chairman Andy Grove confront a disruptive threat by showing him how to think, not what to think.
  • Adopt a strategic mindset
  • Articulate your strategic questions
  • Generating Your Strategic Question
Module 1: Aligning with Innovation and Disruption
  • WR Hambrecht and the Google IPO: A New Approach to Investment Banking
  • Honda Motor Company: Entering a New Market
  • CircleUp: Re-imagining Private Equity
  • Identify the three types of innovation and predict when they will happen
  • Harness disruption and position your business for new growth
  • Team Discussion: Blockbuster's Demise
  • Team Project: The New Age of Financial Advice
Module 2: Discovering Customer Jobs to be Done
  • The Walt Disney Company: Expanding the Theme Park Business
  • The Godrej Group: Understanding Refrigeration Needs in India
  • Minute Clinic: A New Approach to Healthcare Delivery
  • Focus on what causes your customers to buy your products and why
  • Achieve differentiation, better margins, and avoid disruption
  • One-on-One Discussion & Interview Assignment: Discovering Customer Jobs to be Done
  • Team Discussion: Innovation in Yogurt
Module 3: Organizing for Innovation
  • Nypro, Inc.: Seeking Growth Through a New Product Line
  • Charles Schwab: Trading in the New World of Internet
  • EMC: Merging Competing Products Through an Acquisition
  • Identify what your organization can do and cannot do
  • Align your resources, processes, and profit formula to develop an innovative culture and position your business for growth
  • Brainstorming for Final Paper: Examine Your Organization's Resources, Processes, and Profit Formula to Foster Growth and Success in the Future
Module 4: Maintaining a Disruptive Scope
  • Music Industry: Producing and Performing in a New Age
  • MediaTek: Expanding Accessibility to New Technologies in Asia
  • Build a strong intuition to "skate" to where profit will be as your industry evolves
  • Determine which operations are critical to be done in-house and which operations can be outsourced
  • Reflection: Determining Ways in Which Your Organization Could Use a More Integrated or Specialized Strategy
  • Reflection: Discovering the Scope for Your Organization
Module 5: Managing the Strategy Development Process
  • OnStar: General Motor's New Innovation
  • Netflix: The Evolution of Home Entertainment
  • Sears, IBM, and AOL: Understanding Internet Consumption During the Boom of the Digital Age
  • Effectively balance the deliberate and emergent strategy processes to unlock innovation within your organization
  • Determine which "type" of money will empower new business ideas to flourish
  • Reflection: Examining How to Align Your Organization's Profit Formula and Stated Strategy
  • Team Discussion: Identifying "Hardened" Companies
Conclusion: Reflecting on Disruptive Strategy
  • Not Applicable
  • Explore how to apply what you learned in Disruptive Strategy tomorrow, next week, or over the next year
  • Individual Assignment: Final Paper

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